Eyecare Plus
Creating an all-in-one digital solution
The Challenge
Eyecare Plus, a large member-based optometry brand with over 160 clinics, approached us with a unique issue: they had over time built up more than 40 separate websites, and there was very little structure or process in its management.
The Solution
We designed & built an all-in-one solution, allowing HQ to manage all member/clinic pages and all be based off an interactive ‘Find your closest optometrist’ function. The website also has attached to it a Member Web, which houses important resources, documents and information for each clinic.
The website was built adaptively using WordPress.
Services
UX Research
User Experience Design
User Interface Design
Web Development
40+
websites, combined now to only one
51%
reduction in bounce rate
89%
increase in pages per session
