Overview
10
products
5
services
1
seamless experience
Delivering a best-in-class experience for a renowned Aussie brand
Challenge
oOh!media and Junkee Media were looking for a partner who can align with their vision, taking the new oOh!media website to new heights and sharpening the focus on persona-based experience design.
Solution
Following extensive workshops with all stakeholders, we collaborated in designing detailed user flows that assisted in mapping the needs of each user persona. We created a three-tiered primary navigation to assist in personalising the experience for each key persona – and adjusted the UI Design to align with the refreshed oOh!media brand.